Buyers ‘spring’ into action during September, October and November, and there is a lot of activity on the property market.
The catch-22 of the situation is more homes competing for attention. So how do you ensure your place stands out from the crowd and you achieve an excellent price?
Top tips to help sell your home in spring
• Check out the competition
The first step when it comes time to sell your home is to take a look at what you are up against.
Do your research and find out what homes are selling in your area and for how much. See what has already sold and what price the vendors received, and find out how long homes are taking to sell.
The best course of action after you have looked at a few properties is to sit down with your agent and ask them what the market is like in your area. Without taking the time to do this research, you can not have a solid idea of what price to expect for your home and how long it might take to find a new owner for it.
• Have a strong market strategy
A clear and comprehensive marketing strategy is key to selling real estate quickly and for a great price.
Brochures and flyers can be a strong addition to online advertising.
And your property ads do not have to be confined to the local market. Talk to your agent about the possibility of advertising on overseas property websites. Many overseas investors are very interested in
Australian real estate while the rental market here is so strong.
If you do have an international advertising strategy, make sure your agent can conduct virtual tours so people can see your house from anywhere in the world.
• Work with a professional photographer and copywriter
Wherever you choose to advertise, you need high-quality photos and a well-written description of your home so people understand more about its features and benefits.
Your agent will arrange for a professional photographer and copywriter to handle your advertising photos and text so buyers can’t help but stop and take a longer look when they are scrolling through listings.
• Hire a stylist
A property stylist will ensure your home looks better in advertising material so buyers form an emotional bond with the property.
Homes styled by a professional sell for more because furniture is arranged to make the most of the space and because the place looks modern and appealing. Potential buyers will walk through the door and instantly be able to picture themselves living in the home and making it their own. If you don’t use a stylist and instead stick with your own furniture, you risk losing the ‘wow’ factor which is so important if you want multiple bids.
• Have curb appeal
With all the attention you have been paying to the interior, don’t forget about the exterior of your home.
Curb appeal is essential to a successful sale because it gives that all-important first impression.
Tidying the garden and giving the front of your home a pressure clean can make all the difference. It’s spring, so put in some flowering plants and have the place looking fresh.
Finally, make sure you have a clear and easy-to-see house number so that potential buyers can find your home with no hassles.
The final tip is to work with a reliable local agent who will work tirelessly to expose your home to as many buyers as possible and help you to negotiate the best price so you can make your next move with confidence.
Want to sell while buyers are out in force? There is still time. Speak to your local Professionals agent today at teresa@teresaberger.com.au
